Is it easy to start an Amazon business? This is a question that many beginners ask themselves. A lot of people give up on doing business on Amazon is that they do it themselves and end up finding the process difficult.
However, when you break it down, it's not as complicated as it looks. If you follow the right steps and put in a little time, you can start a successful business on Amazon. You can even quit your job and work from home full-time, giving you plenty of flexible time.
If you want to try your hand at Amazon business, then this is the right place for you. This simple guide will give you the best guidelines and what to look out for before embarking on your eCommerce journey.
Starting a Successful Amazon Business
That being said, you need to take the right step before starting your Amazon journey. So, what exactly do you need to get started on Amazon? To be successful, the first thing you need to do to ensure a profitable venture is to do your research properly before you start working your way to the top.
Over 90% of Amazon sellers give up after a few months due to lack of research. Not knowing what they were getting into, they gave up after the first failed attempt.
You see, so many people want to have a profitable Amazon business. Customers, on the other hand, want a trusted store where they can buy a wide variety of products - so as an Amazon seller, you need to ensure that your customers get better selection, better prices and superior customer service.
Once you are able to satisfy your customers, you can be sure that the profit potential is huge and you can quickly scale and grow it once you are established.
Selling on Amazon: How does it work?
Is Amazon right for my business? Definitely yes! And anyone can become an Amazon seller. The biggest household brands like Walmart and even small, medium and large businesses are thriving on the platform. Amazon is a platform where you can buy things. Products sold on Amazon come from a variety of sources, while other products are sold directly under Amazon's own brand.
Although Amazon sells its own products, its biggest profit comes from third-party sellers. And there are different kinds of third-party sellers. There are big and established brands that sell their products on Amazon or manufacturers that sell directly on the platform.
There are individuals who either sell a few products that they have in their homes or individuals who try to sustain a growing business by sourcing products and reselling them on Amazon.
Building a business on Amazon step by step
1. Find a product to sell
Many products are sold on Amazon, from books, shaving kits, beauty products, jewelry and other personal goods. Choosing the right product is very important. To ensure you find a profitable niche on Amazon. To have a profitable business, you need to do market research and find relevant trends and competitive products that match your passion and interests.
2. Run market research
Once you have determined your niche, you need to validate it in the market with market research. Track competitor sales over a period. Tracking your competitors will give you a more realistic view of the market, niche or segment.
Another idea is to communicate with several suppliers or customers to get their opinions on the products; you might benefit from a survey.
Once you confirm that the sales numbers are consistent across the market, you can move your plan to the next step. In a stable market, you can move forward based on your plan.
3. Identify the supplier
Once you've determined your niche, you need to find a supplier for your product. There are several ways to find out supplier information. You can find suppliers on Alibaba and other B2B platforms like AliExpress.
Seeking the services of a product sourcing company to help you find reliable suppliers and manufacturers is also beneficial, especially in foreign countries, as they are knowledgeable in terms of language and cultural customs.
4. Order a sample
Ordering a sample is extremely important when you want to check the quality of a product before making a final order. This also gives you a clear idea of who you are dealing with? Can you trust them with the needs of your business?
Anyone who resists sending samples should be avoided completely, don't bother with someone who wants to hide their products.
5. Shipping products to FBA warehouse
Once you make sure the products have a good inspection, send them to the Amazon fulfillment center. This is known as Fulfilled by Amazon (FBA) and is a great way to handle delivery to customers.
Amazon FBA sellers have higher listing priority and optimize their listing and can sell their items. It is also vital to work with a supplier who has experience working with Amazon, as those who do not know how to meet the requirements of the distribution center will often have problems dealing with returns and shipping delays can also be an issue.
Black Friday, Amazon Prime Day, and the holiday season are times when sales are critical, and you'll want to work with someone who knows how to meet Amazon's shipping requirements.
Ensure high quality images when creating your product listing. Try to provide enough information about your products and make your product listing attractive.
6. Managing your inventory
Always make sure you have enough to sell and keep the inventory level of your products available for your market and sales. Please ensure that your inventory is updated regularly so that the product listing page shows the availability of the item. You want your customers to be loyal and to ensure that they always get what they want.
To ensure your inventory never runs low, make sure you work with reliable manufacturers and have multiple sources for your product.
7. Follow-up of customer feedback
One of the perfect ways to build credibility with your customers is through their reviews. Amazon customer reviews are very important to your business. Customer experiences and reviews are a testament to your business and products. As a result, you need to track the buyer's shopping experience to leave feedback.
8. Optimizing your Product Listing.
Optimization is the process of making your listing most attractive to Amazon's search engine to increase website traffic and sales. This process makes it more attractive to users and increases your ranking for specific keywords. Track your sales performance and get to know your business in the market
As an Amazon seller, optimization should be an ongoing process. To attract the most potential customers, create compelling product listings that have clear and concise titles, benefit-rich descriptions, and vivid images.
Final Thoughts – Is Starting an Amazon Business Right for Me?
Definitely yes! Of all the online stores available, Amazon is by far the most profitable and has the highest potential earnings. Amazon prides itself as the largest e-commerce platform and this gives you the confidence to find potential customers before you can ever imagine.
While selling on Amazon isn't everyone's cup of tea and can be challenging, once you get the hang of it using the guide above, you can build an online business and make money.
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